Forest & Bird
Helping put New Zealand's birds back in their natural environment.
Forest & Bird protect all of New Zealand's native species and wild places, but with no government funding.
To continue doing the work they needed new members and the cheapest membership option is $5 a month. With that in mind, we wanted people to discover for themselves how the birds that they carry around in their wallets, can help put a bird back in its natural environment.
D&AD - YELLOW PENCIL (Direct Press & Print)
D&AD - GRAPHITE PENCIL (Art Direction for Direct)
Caples - GOLD (Art Direction)
Caples - SILVER (Print)
London International Awards - BRONZE (Print)
NZ AXIS Awards - SILVER (Direct Marketing)
NZ AXIS Awards - BRONZE (Magazine and Newspaper)
We recreated each landscape that features on the notes without any point of reference apart from the note itself. Fair to say it was an art directors dream.